Monday 5 August 2013

CLOSING DOWN SALE! ... The Big Momentous Decision

Coupon code for etsy.com
OK, so... Big Momentous Decision made.

I am getting out of the more 'commercial' and illustrative art business to devote my time to developing more 'serious' work, so as of 31st August 2013 I will no longer be selling artwork (originals or prints) online. There are a number of reasons for this:
  • Print-on-demand sites like Saatchi.com and 'crafty' sites like etsy.com don't make enough sales to justify the time and effort I spend in maintaining them and fulfilling orders.
  • I have reached a point where I really need to concentrate on developing my artwork to a highly professional standard and so I really need all that time and effort for painting!
  • The image presented by these sites conflicts badly with the needs of professional dealers and gallerists who need artists to present a coherent and professional image to potential clients.
  • The style, content and technique of my artwork has evolved to a stage where I no longer feel a connection with many of the projects I've undertaken in the past. Having started to find a 'voice', there is a lot of stuff out there which I no longer relate to ... basically I need to leave the artistic past behind and continue developing the directions in which I've been moving for the last couple of years.
I'll shortly be launching an all-new website at www.martinherbert.com, and I will also be maintaining this blog, which will get a major makeover in the near future.

This is basically a Big Scary Thing, and I am launching off into a foray into the serious fine-art world with no guarantee whatever that it will pay off, and resigning myself to the fact that I am likely to make more or less nothing for the next 1 - 2 years. The good news, however, is that until the end of the month I have reduced the price of everything currently for sale online in a grand closing-down sale so...

At etsy.com, enter the discount code CLOSING20 to get 20% off your whole order.

At Fine Art America (or Fine Art Europe), enter discount code VEMDUU to get 20% off your whole order.

At Saatchi Online, prices of originals have already been reduced by at least 20%, with as much as 50% off some items. All prints are on sale at the minimum price allowed by the site, a large saving on some items.

and finally, at RedBubble, I've reduced my markup by 50% on everything, which is as much of a discount as I can afford - don't make much here anyway!).

There will undoubtedly be a lot happening over the next 12 months or so, so keep an eye on the blog, make sure you're subscribed to the newsletter (see below!) etc...

Note: This does mean that our project wowlookwhatigot.com will also not be going forward, but we will fulfil all our obligations to our funding partners - you'll be getting the first prints soon, and they will all be signed and numbered limited editions, so hang onto them - they could be worth real money in the future! (If you never signed up to wowlookwhatigot.com, sorry - it is no longer possible to add new subscribers).

All the best to everyone, and I'll be back with more news soon!
Martin

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